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Staffordshire Police

Broadway & Longton East

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Overview

Overview
Crime map
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Statistics

Overview

Top reported crimes

Most commonly reported crimes during Apr 2026

Violence and sexual offences
28
Shoplifting
23
Anti-social behaviour
11
Public order
9

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Crime levels overview

Crime for last year

Crime per Month

Crime levels overview
Month	Total	Percentage
May 2025	133	8.5%
Jun 2025	167	10.7%
Jul 2025	132	8.5%
Aug 2025	118	7.6%
Sep 2025	115	7.4%
Oct 2025	113	7.2%
Nov 2025	121	7.8%
Dec 2025	142	9.1%
Jan 2026	140	9%
Feb 2026	140	9%
Mar 2026	137	8.8%
Apr 2026	103	6.6%

Your local policing team

About us
Your team
Policing priorities
Meetings and events

About us

Local policing teams are groups of officers dedicated to serving the community. Teams are made up of officers based in the area, supported by additional officers from the wider area.

Teams work closely with local authorities, organisations, partners and residents to decide policing priorities. This helps teams find long-term solutions to local problems.

Find out how to contact your neighbourhood team

Your team

Chief inspector

David Barrow
Inspector

Rebecca Price
Sergeant

Richard Gater
Sergeant

Richard Lloyd
Sergeant

William Evans
Police constable

Alexander Waldron
Police constable

Andrew Hodson
Police constable

James Birks
Police constable

Luke Smith
Police constable

Thomas Barnett
PCSO

Benjamin Johnson
PCSO

Claire Tench
PCSO

Jane Lawlor
PCSO

Richard Taperek

Policing priorities

Priority:

Action taken:
Priority:

Retail crime continues to be a priority and we have seen a huge improvement in recent months, resulting in a reduction of offences.

Issued 02 September 2025

Action taken:

We’ve been actively listening to our business community, who have reported the significant impact this type of crime is having on both staff and shoppers. In response, we’ve completed a Designing Out Crime review in partnership with our Early Intervention and Prevention Unit, identifying environmental and procedural improvements to help deter offending. We have also focused operationally on identifying and targeting priority shoplifters, taking enforcement action including arrests where appropriate. In parallel, officers have been engaging directly with store security teams, working together to implement deterrents and banning known offenders from entering premises. We recognise that enforcement alone is not the solution, which is why we’ve worked closely with partner agencies to address the underlying causes of retail crime, such as homelessness and wider challenges. Regular rough sleeper outreach and welfare checks have been carried out in the town centre to ensure support is offered where needed. To help prevent issues, we've shared public safety messages to shoppers around vehicle crime prevention, reminding people to secure their vehicles and keep valuables out of sight when using local car parks. Looking ahead, this area will remain a key focus for us. We will continue to use Civil Powers, such as Community Protection Warnings (CPWs) and Criminal Behaviour Orders (CBOs), to manage persistent offenders and support safer retail environments.

Actioned 30 September 2025
Priority:

Anti-social behaviour linked to begging and homelessness. We understand the impact this can have on residents, local businesses, and perceptions of safety in the area, and we are taking a balanced approach that supports both community wellbeing and vulnerable individuals.

Issued 02 September 2025

Action taken:

Our PCSOs continue to maintain a high-visibility presence in key locations, providing reassurance to the public and acting as a point of contact for any concerns. In recent months, we have seen an increase in rough sleeping, and we are working closely with the local authority and homelessness support charities to ensure that those in need are offered appropriate support and engagement. Our focus is on providing long-term, sustainable outcomes—connecting individuals with housing, mental health, and addiction services where necessary—while also addressing behaviours that may cause distress to others. This work will remain a key priority over the coming months as we strive to reduce anti-social behaviour and improve the wider environment for all members of the community.

Actioned 30 September 2025
Priority:

Retail Crime & Shoplifting

Issued 03 December 2025

Action taken:

We’ve been actively listening to our business community, who have reported the significant impact this type of crime is having on both staff and shoppers. On the run up to the busy festive season we will be launching Operation Snowball, seeing in increase of high visibility officers to deter offending and make shopper feel safe, our City Intervention Team are supporting us with this. We have also focused operationally on identifying and targeting priority shoplifters, taking enforcement action including arrests where appropriate. In parallel, officers have been engaging directly with store security teams, working together to implement deterrents and banning known offenders from entering premises. We recognise that enforcement alone is not the solution, which is why we’ve worked closely with partner agencies to address the underlying causes of retail crime, such as homelessness and wider challenges. Regular rough sleeper outreach and welfare checks have been carried out in the town centre to ensure support is offered where needed. To help prevent issues, we've shared public safety messages to shoppers around vehicle crime prevention, reminding people to secure their vehicles and keep valuables out of sight when using local car parks. Looking ahead, this area will remain a key focus for us. We will continue to use Civil Powers, such as Community Protection Warnings (CPWs) and Criminal Behaviour Orders (CBOs), to manage persistent offenders and support safer retail environments.

Actioned 31 December 2025
Priority:

Car Meets and Vehicle-Related ASB

Issued 03 December 2025

Action taken:

We have continued to receive reports of boy racer activity and car meets on the Tesco car park, causing significant disturbance to shoppers and local residents. We have been working extensively, and will continue to do so, with Tesco management, the local authority, and our Roads Crime Team to deal robustly with those responsible.

All available legislation is being used to support enforcement, including the Public Spaces Protection Order (PSPO) already in place for this location. This will remain a key focus for our problem-solving policing tactics.

More recently, we have secured an agreement with Tesco for their car park barrier to be lowered on Sundays following store closure, which has already resulted in a noticeable reduction in ASB in the area.

Actioned 31 December 2025
Priority:

Retail Crime & Shoplifting

Issued 10 March 2026

Action taken:

We’ve been actively listening to our business community, who have reported the significant impact this type of crime is having on both staff and shoppers. On the run up to the busy festive season we will be launching Operation Snowball, seeing in increase of high visibility officers to deter offending and make shopper feel safe, our City Intervention Team are supporting us with this. We have also focused operationally on identifying and targeting priority shoplifters, taking enforcement action including arrests where appropriate. In parallel, officers have been engaging directly with store security teams, working together to implement deterrents and banning known offenders from entering premises. We recognise that enforcement alone is not the solution, which is why we’ve worked closely with partner agencies to address the underlying causes of retail crime, such as homelessness and wider challenges. Regular rough sleeper outreach and welfare checks have been carried out in the town centre to ensure support is offered where needed. To help prevent issues, we've shared public safety messages to shoppers around vehicle crime prevention, reminding people to secure their vehicles and keep valuables out of sight when using local car parks. Looking ahead, this area will remain a key focus for us. We will continue to use Civil Powers, such as Community Protection Warnings (CPWs) and Criminal Behaviour Orders (CBOs), to manage persistent offenders and support safer retail environments.

Actioned 31 March 2026
Priority:

Drug Related Concerns

Issued 10 March 2026

Action taken:

Following a recent public meeting, residents and local businesses reported that there were concerns about drug related crime in the area, both in terms of drug dealing, as well as people under the influence of drugs causing issues. We have done a great deal of work to tackle this, including drugs warrants, increased CCTV and we have also moved the most impactive suspect causing issues out of the area. We hope this work is felt in the community and this will be an ongoing piece in the coming months. We encourage residents and businesses to continue to report incidents and intelligence to the police and this is the foundation for all the work we do. This can be done to the police directly or via Crimestoppers.

Actioned 31 March 2026