The banking industry and the UK Government are joining forces this week to launch the next phase of the Take Five to Stop Fraud campaign. The campaign – which is run jointly by the Home Office and Financial Fraud Action UK, part of UK Finance, with support from the banking industry – shows the public how to recognise scams and confidently challenge any requests for personal or financial details using the simple phrase ‘My money? My info? I don’t think so’.
This comes as criminals increasingly use sophisticated impersonation scams to trick customers into giving away their personal or financial information. In these scams fraudsters contact customers by phone, email or text pretending to represent a trusted organisation, such as a bank, and request further information such as a full password or PIN. This information is then used by criminals to access customer accounts, withdraw money or make card payments. Fraudsters also scam customers into transferring money directly into a safe account or into the account of a supposed trusted organisation.
The Take Five campaign highlights these scams to help the public recognise them; and encourages everyone to question uninvited approaches and never give out personal or financial details.
Katy Worobec, Head of Fraud and Financial Crime Prevention, Cyber and Data Sharing at UK Finance, said: “Tackling fraud is a top priority for the entire industry. Our Take Five to Stop Fraud campaign in partnership with the Home Office will make sure customers know what to do to stay safe from the latest scams. Through the campaign we want to encourage all customers to remember to Take Five by saying ‘My money? My info? I don’t think so’.”
Security Minister Ben Wallace said: “Fraud remains a widespread problem and there is more to be done to prevent criminals from ruthlessly targeting people and businesses for their hard-earned money. The Joint Fraud Taskforce sees Government, law enforcement and industry working together to tackle some of the toughest fraud issues in order to protect the public. The national Take Five campaign will raise further awareness of how people can take simple steps to protect themselves against scams.”
How to stay safe from fraud
Take Five urges customers to help stay safe from fraud by following this simple advice:
A genuine bank or organisation will never contact you asking for your PIN, full password or to move money to a safe account.
Never give out personal or financial information. Always contact the company directly using a known email or phone number.
Don’t be tricked into giving a fraudster access to your details. Never automatically click on a link in an unexpected email or text.
Always question uninvited approaches, in case it’s a scam.
You can find out more about the campaign, and get advice on how to beat the fraudsters by visiting the Take Five website, and following Take Five on Facebook and Twitter, and don’t forget to share the posts.